The overall purpose with the course is an increased understanding of the application of different processes for development of products of various kinds. The goal is for the students to increase their ability to understand how product development processes relate to the activities and roles of actors in different phases of an integrated and cross-functional process, and to increase their insight into how these processes relate to the innovation and business strategies of organisations.
The course starts from both technology driven and needs driven product development processes. The focus is on strategies and methods for early phases of the process. Central themes, such as needfinding, market intelligence, creative and innovative methods, business and brand strategies, are introduced in lectures and discussion seminars. Students reflect on, explain, and reason about the central themes of the course both individually and in groups.
- Ulrich, K.T. and Eppinger, S.D.. Product Design and Development (4th Edition). McGraw-Hill: New York, NY.
- von Hippel, E. 2005. Democratizing Innovation. MIT Press: Cambridge, MA (Free download via Creative Commons).